When you think of the perfect gift for any occasion, it’s usually flowers or chocolate, right? What if you mixed them both together and added in some healthy and fresh fruit? Edible Arrangements can make that happen. I believe that’s one of the main reasons as to why this business makes for such a great franchise opportunity.
It’s something that makes a great gift for anyone at any time. Birthdays, anniversaries, holidays, or even just a gift to show that you are thinking of someone. It’s the perfect and tasty option for any occasion.
Franchising with this company sounds like a pretty good deal. Considering they have a product that everyone seems to love.
And that’s something that you definitely want when you are choosing the best franchise business. A company that is already well-established, respected, and enjoyed by many. This way, you already know that the business is doing great. Plus you can and should do your research on the history of the business and how well previous franchises have done.
Edible Arrangements is absolutely a franchise opportunity that is worth researching. And that’s just what I’ve done for you. I’ve taken out the hard work so that you can grab all of the details in one place.
This way, you can make a better and more well-informed decision before applying for the franchise. So let’s dive right in and take a look at the Edible Arrangements franchise opportunity.
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The Edible Arrangement Experience
No matter what the special moment is in your or your loved one’s life, you can be sure that Edible Arrangements has the perfect gift for the occasion. Each treat is specially made fresh by the fruit experts on call at a specific location near you.
These gifts are made of fresh fruit and even dipped n chocolate to make the moment even sweeter. What’s even more adorable is that these treats are made to look like flowers. Except these flowers won’t have time to die. They are too tasty let sit around.
Ever since the first Edible Arrangements location was born in 1999, people flocked to enjoy these tasty treats. Soon enough, more locations were popping up all over the United States. And, of course, the rest was history.
With these freshly made-to-order or grab-and-go gifts, you now have a special treat for everyone in your life. They also take the hassle out of delivering your gift. You have the option of either picking up your treats or having them delivered anywhere.
It makes for the perfect choice if you forget about a birthday or even need to kiss up to your significant other. Not saying you need to do that or anything. But you get the point.
And with the demand so high for this type of business, I believe that’s what makes it such a great franchise opportunity. And not just for that reason alone. There are plenty of factors that go into making this a fantastic opportunity. Here, let me show you why.
Taking on the Franchise
When you look at any specific company to check out their franchise opportunity, one of the first things you want to find out is the growth of the franchise department. Some companies experience a high level of growth. While others lack in the growth department and have even noticed a decrease in the number of outlets that are operating.
With Edible Arrangements, that doesn’t seem to be a problem. Ever since they opened the franchise opportunity in 2001, there has been a definite increase in locations.
In fact, back in 2010, there were a total of 836 franchise locations. By the end of 2017, that number increased to 1,148 franchise outlets that were operating. I’m sure you can tell just how popular this franchise opportunity is based on these numbers.
However, there are quite a few other factors that go into what makes a great opportunity so amazing.
The turnover rate would be the next factor that we will take a look at. The turnover rate gets calculated by adding up the total number of transfers, terminations, and non-renewals and dividing it by the total number of operating outlets. Edible Arrangements has a turnover rate of 6.35.
Considering the total number of outlets and the growth, I would say that this rate is extremely low. And that also means that the business may be experiencing decent health. But to understand why this rate is so low, it’s always best to question the company on their statistics and numbers.
But either which way you look at it, the numbers are pretty great. The growth is looking amazing and the turnover rate is low enough that there doesn’t seem to be much risk involved.
And you even get some level of financial transparency. As a franchise owner, you receive information on system-wide average revenue and average revenue numbers that get broken into quartiles. That and the fact that you are provided with training and territory rights to your location all seem to be pretty great perks for this franchise.
Nitty-Gritty Franchise Details
However, now that we got those details out of the way, it’s time to get deep into the stuff that no one really likes to talk about. The cost and fees. But let’s face it, every business opportunity has investment fees. Especially franchise businesses. Because when you franchise a specific business, you are responsible for ongoing fees that are to be paid regularly based on your sales.
Your first payment for this business will be the initial franchise fee of $30,000. After you purchase everything that you need for the business, you can expect to have invested between $195,450 and $327,650.
You will be required to sign into a 10-year agreement term with the option for renewing 10 years at a time thereafter. During that 10-year contract, the ongoing royalty and advertising fees will have to be paid based on your weekly gross sales.
There is a 5% royalty fee or $200 whichever is greater at the end of your week. If there are daily royalty requirements, then there may be a $40 daily minimum. However, with the advertising fee, it’s just a simple 2% of your sales.
The good news is that the company offers finance options if needed for the franchise fee and you can also receive discounts on purchasing more than one location. Overall, it’s not entirely a bad deal.
Especially if you consider the growth and the fees together. Because when you add up everything and every aspect of the business, you can tell whether or not the business will be worth your investment. But again, you have to have the passion for this type of industry. Or you may not stay dedicated to the business.
The Conclusion
It all sounds pretty great, right? The perfect gift option that everyone can take advantage of for any special moment. Plus an amazing business opportunity. All wrapped into one. I personally believe that Edible Arrangements is offering quite the franchise experience here. And there are over a thousand other entrepreneurs that seem to agree.
The growth has been looking incredible and the price is extremely decent for this industry, That and the fact that it’s a company that most everyone has heard of and/or enjoyed. I think those are a few indicators that make this franchise opportunity so fantastic.
But, it’s ultimately your decision.
You have to be passionate about the industry and the company. You have to be ok with the requirements and standards of what they expect from the entrepreneurs that franchise with them.
So if you feel that you are a good match for this company, give it a go! Contact the company and find out how you can become the next franchise owner for an Edible Arrangements location near you.