Are you looking for a business opportunity that is both fun and successful, then this franchise opportunity is right up your alley. Of course, there are a few things that are wild and different about this business. But let’s not get too far ahead of ourselves here.
What are you looking for in a business? Is it something that you will see yourself building on over the years to ensure that you have a successful future? Is it something that you can enjoy for years, and something that will make you feel proud to own?
Hamburger Mary’s may have exactly what you are searching for. A truly incredible and inviting environment for all. A place that makes everyone feel welcome regardless of their rage, gender, or sexual orientation. And I believe that is something that the world needs a little more of.
No drama. No hate. No judgment. Just plain fun at Hamburger Mary’s Bar & Grill. When their slogan is “Have fun and be ‘Mary’!”, you can be sure that is exactly what you will be doing.
When you take on the opportunity of purchasing a franchise, you have to remember that it is not only your business that you are representing. It’s the entire company and the original founders of the company. It’s everything that the entire business stands for. And you have to be sure that you are ready and passionate enough to live up to those standards.
But if you are passionate about what Hamburger Mary’s offers to the public, then you can feel rest assured that this franchise opportunity is a good one. Granted, it’s not the best out there. In my opinion, at least. But when it comes to the actual company, they have amazing values. And that’s an important aspect of what makes a business and company so incredible.
Are you ready to find out how you can be a part of something amazing? Read on, my friend. Let’s get into the details on what Hamburger Mary’s is all about and how they handle their franchise opportunity.
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Fun at Hamburger Mary’s Bar & Grill
Hamburger Mary’s began as a small restaurant that had mismatched dishes and utensils. What would start out as a cheap-looking spot to eat, soon became one of the most well-known and friendly establishments of the LGBT community. It’s a bar & grill that welcomes open-minded individuals to be themselves and have fun.
And within every establishment, you will find an array of people looking to have fun and offer great entertainment for your dining experience. Not only that, but each establishment location offers a different theme with its own unique flair. And that’s pretty important for any establishment to have.
With the unique and extravagant atmosphere and the delicious food, this bar & grill is going to be on the top of your list if you are in the mood for a great time with great entertainment. They even have an array of craft beers and cocktails to choose from to make your dining experience even more enjoyable.
Each location offers nightly entertainment with fun trivia nights, bingo, special Maryoke-Karaoke, and fun entertainment from the drag divas. But each location also has the same goal. To provide the ultimate dining and entertainment experience so that guests can have an amazing time each and every visit.
You can enjoy the fun artwork and unique antiques that will add to the entire attraction of the establishment. And you have the opportunity to provide your community with this amazing establishment by purchasing this franchise. But is it really that great of a franchise opportunity? You’ll have to keep reading to find out.
The Opportunity and Growth
When it comes down to the growth of a company, some truly lack in that area. And Hamburger Mary’s is one of those. Granted, they did see an increase in the number of locations that were operating between a two-year time span. It only shows a growth of 3 locations.
Since beginning the offer of this opportunity back in 1997, there has been a decent amount of interest in franchising for this company. By the end of 2010, they only had a total of 9 franchise locations in the country. That number soon jumped to 12 locations by the end of 2012. And with a turnover rate of 7.41, it can possibly show that there is some risk to this business opportunity.
There are a few contributors to what may make this opportunity risky. And the lack of growth and a medium level of a turnover rate are definitely factors to consider. To understand the reasoning behind these rates, it’s always important to follow up with the company to find out why those locations were closed down.
That could give you a good idea of how many previous franchise owners may have failed in the business. Or may not have seen much profit.
And since there has been a decent number of lawsuits surrounding this company, it’s also in your best interest to find out what those lawsuits consisted of. If you are going to purchase a business, you want to be sure that you are aware of both the good and the bad parts of that company. So that you know exactly what you are getting into before you sign into any contracts.
Requirements for Franchisees
With every business opportunity, you have to take into consideration all of the different fees and requirements that you will be responsible for. Some companies will require a lot more than the average. While other companies just request normal expectations from you.
When it comes to Hamburger Mary’s, they require a $50,000 initial franchise fee that is due when you sign your contract with the company. Your initial term agreement will be for 10 years. With the option to renew for 5 years more after your initial term is over.
After you purchase the necessities for your new business and depending on your specific location, you can expect to invest anywhere between $417,150 and $955,500. But that’s not all. You will also be responsible for ongoing fees. These fees include a 4% royalty fee and a 1% advertising fee, of which both are based on your gross revenue.
Hamburger Mary’s Bar & Grill does not offer any type of finance options or discounts if you were to purchase more than one franchise location. So, if you cannot afford the initial fees, you will have to find another way to lend the money to get your business started. The good news is that they at least offer refunds under special circumstances. So, if for any reason there is an issue, you may be able to get some money back.
But you won’t only need money to grab a hold of this franchise opportunity. This company has a few other requirements that you need to have before you can even be considered as a potential franchise owner. You’ll need an extreme level of enthusiasm and have a strong passion for this specific industry. And you will also need to obtain a liquor license, of course.
Does that seem pretty doable for you? It honestly doesn’t seem like they are asking for much. And what they are asking for it pretty necessary for every business. So, even if you don’t choose this company, you will still need a strong passion and dedication for the field you are working in.
Here’s What I Think
When you have an opportunity put in front of you that is a great establishment filled with open-minded people, you may feel the need to quickly jump on it. But that’s not always the best idea. There are certain things that you need to consider before making any decisions.
And when it comes to the Hamburger Mary’s Bar & Grill franchise, there are definitely a few things that may make you think twice about it. Especially the lack of growth for the company. Although there are a few positives to owning this establishment. Such as the fact that they offer refunds under certain circumstances.
However, you won’t receive any finance options or discounts on multiple unit purchases. So there’s that to consider as well. I do like the fact that this company holds high standards to those that show interest in the opportunity. They won’t allow just anyone with money to purchase a franchise.
You have to be wildly passionate and have the dedication for this industry. Among other things, of course. But that definitely says a lot about their values. So I believe that is one thing that you can appreciate about this company.
The price is a tad bit high for this industry. But then again, not many establishments can even compare to what Hamburger Mary’s has to offer for their guests. I truly feel inspired by the environment that they provide to their guests. As I said, the world could use more establishments that are as open-minded and unique as this one.
Finishing it Up
Every business opportunity will have pros and cons. But the question is, does this specific business call out to you and meet your expectations? Because not every company will give you that sense of fulfillment. But when you find one that does then you will know that it’s the right one for you.
When it comes to the Hamburger Mary Bar & Grill, there is definitely a potential for a good business opportunity. But is it the one that will make you feel like you are making a difference in the world. This company definitely seems to have their ducks in a row as far as the business goes.
And their values are strong and I love the passion that this company has for treating people with love regardless of their race and gender. The LGBT community needs more establishments like Hamburger Mary’s. And if you are one that also believes this, then contact the company to get started on your franchise application.