Genghis Grill Franchise Cost & Profit Opportunity Review

March 27, 2019


A great business opportunity is hard to come by. It’s even harder when there are so many options available to choose from. Which is why it becomes difficult to narrow down your options when it comes to purchasing a franchise business. Because, honestly, no many individuals even know where to begin.

 

And if you’re one of those (it’s totally fine if you are), it’s important to get started on narrowing down your options right away. And if you’re interested in food (let’s face it; who isn’t?), I’ve got a great opportunity here for you today.

 

It’s called the Genghis Grill. And what they offer is something that’s truly fantastic. As a restaurant, of course. But is their franchise opportunity just as incredible? We’re about to find out.

 

Because when it comes to choosing the right business opportunity, you need to be 100% sure that it fits your lifestyle. And of course, that it meets your expectations. While many of them might, there are some companies that are slacking pretty hard on what they offer.

 

But what they lack in benefits, they may make up for in other ways. Such as the growth and background of the franchise opportunity. Which is an essential statistic to look into when doing your research.

 

So, we will take a look at what this company is and what they stand for. As well as the opportunity and what they require from their potential franchise owners.

 

This way, you can make a well-informed decision on whether or not this opportunity is one that you’re ready to invest in. Let’s take a look at some of the details on this company.

The Great Genghis Grill

At the Genghis Grill, you have the opportunity to make your meal exactly the way you want it. It’s all about customization and great tasting food. And it all starts with some of the most fresh ingredients that you will ever find.

 

I think that’s what makes this restaurant so appealing. The fact that you get to choose your ingredients and toppings with a selection of signature flavors. It’s all about you. And then you get to enjoy some entertainment while the chefs grill your meal choice right in front of you.

 

It’s a pretty awesome concept. And it’s obviously been pretty popular with the guests. Because they keep coming back to enjoy more. These Mongolian style meal bowls are a great-tasting and healthy food option for your next night out.

You can create your own signature creation or choose from one of the restaurant’s signature bowls. Those include the sesame beef bowl, Mongolian steak bowl, teriyaki chicken bowl, and the kung pao chicken bowl.

 

But that’s not all you can enjoy at the Genghis Grill. They also have a variety of appetizers including pork and chicken pot stickers or chicken lettuce wraps. And once you’re finished with your meal, you can choose from a selection of decadent dessert options that are sure to make your mouth water.

 

As you can see, Genghis Grill has a lot of great food choices that are not only tasty, but healthy for you as well. You can savor the flavor of Mongolian style grilling right in your hometown. But what if you don’t happen to have one of these restaurants in your area? Simple.

 

You can purchase your very own franchise business from this company and bring the flavor of Mongolia to your neighborhood. That is, of course, if this business opportunity suits your expectations.

 

Let’s check out some of the details on this company’s franchise opportunity to find out if it’s as good as it sounds.

A Growing Opportunity

Since the beginning of the franchise opportunity back in 2005, the Genghis Grill has definitely experienced a roller coaster of growth. While the business has a slight slope of an increase, there isn’t as much as we would like to normally see. Also, the turnover rate is looking pretty risky as well.

 

In 2010, there were a total of 33 franchise locations within the United States. That number grew to 48 operating locations by the end of 2013. So, for three years time, it’s not entirely bad for their growth.

 

But here’s where it starts to get a bit concerning. Between 2010 and 2013, the turnover rate for this company was 15.49. Meaning that there could have been quite a bit of terminations of the franchise contract agreement.

 

But the one thing this business seems to have going for them is the amount of support and training they provide you with as a franchise owner. They even help you in finding the best location for your new business.

 

The entire team is dedicated to helping you with the complete process. Every step of the way, you will have the proper support to crush those personal and professional goals in your business. As well as ensuring that you have the tools to help you succeed.

 

So overall, it doesn’t seem too bad if they are willing to provide this coaching to help you become successful in your new business. After all, the right amount of support is crucial for the ultimate success. And you won’t find that with every company.

What’s Expected of You

While there are many business opportunities out there in the world, not every opportunity is the right choice for everyone. In fact, there are a lot of businesses that seem great, but just don’t fit your personal lifestyle. And they may not even meet your expectations. Which is why it’s so important to check out the details and requirements before ever falling in love with a specific business opportunity.

 

Because, some may be way out of your price range and lack in the amount of benefits they offer. And that can be a deal breaker for many individuals.

 

As for the Genghis Grill franchise, the fees and requirements are pretty basic. But they don’t seem to provide much other than training and discounts on multiple units.

 

The initial franchise fee for this company comes in at $35,000. With a total investment ranging between $346,600 and $973,500. The reason for such a wide range on this investment could be because of your specific location. Along with other factors, such as inventory.

 

Once you pay your initial franchise fee, you will sign into a 10-year initial term agreement with the company. With the option for renewal of 5 years after that initial term is through.

 

During your contract term, you will also be responsible for paying ongoing fees to the company. These include a 5% royalty fee and a 2.5% advertising fee.

 

And remember, you receive no finance options, no refunds, and no rights to your territory location. However, the company will provide you with discounts if you choose to purchase more than one franchise location.

 

So while there may be a few disadvantages to owning this business, it seems there are at least a couple positives. It all depends on what you are specifically looking for in a business. And if the positives outweigh the negatives.

Here’s What I Think

There can be many factors that contribute to a good business opportunity. Unfortunately, there may also be a few negatives and risky factors to owning the business. That’s why it’s critical to do your research before making any final decisions.

As far as the Genghis Grill franchise goes, I see a few items on both the pros and cons side. Because sure, the restaurant is respected and enjoyed by many. But there are still a few things that worry me.

 

Such as the high turnover rate. Especially for such a short period of time. And since the number of locations is already low, it’s possible that this franchise may have a few screws that need to be addressed.

 

However, the price point isn’t too shabby. And you are provided with discounts if you were to purchase more than one location. But then again, you receive no territory rights to your franchise.

 

So overall, I feel like this has some potential for being a decent opportunity. But then there are some things that you may want to check into further. Especially if you feel attracted to this company. It’s important that you understand the risks and benefits before you sign on that dotted line.

 

And honestly, this franchise opportunity can go either way. By looking at the statistics, there can be a potential for you to become successful. Especially when they offer a great amount of support. However, the numbers do not lie. And that’s one thing that would worry me a bit.

Concluding the Review

Choosing the right business opportunity is crucial for your success. You want to make sure that you are passionate about the industry and company that you choose. And you also want to ensure that the company has a good reputation. Unfortunately it’s not always that simple.

 

You could fall in love with the wrong company by looking at the business alone. Or you can look at the company as a whole (along with their background) and compare everything. Both the good and bad. And then make your decision.

 

When it comes to the Genghis Grill franchise, there are some obvious reasons as to why this company has a good reputation. The food is great, healthy, and they give you options for customization. Guests love the thought of having control over what they eat.

 

Add in the fact that your guests can have the entertainment of watching the chef grill their food right in front of them, and it turns into the perfect night out for your customers.

 

But will it be the perfect business opportunity for you? Does this company have everything that you are searching for? And do you meet their requirements as well? If so, it’s time to hop on a call with the owners of Genghis Grill and get the complete rundown on this franchise opportunity. So that you can feel confident enough to make your final decision on whether or not to make this your new business.

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