Home | Buying a Franchise | Financing | Operations | Marketing | Legal Corner | Free Newsletter

 
 

Previous: Two Part Series on Non-Competes from the Franchise Lawyers Blog
Next: Is It a good Time to Buy a Franchise?


IFA Convention Interview with Franchise Brand Expert
Posted by

During the recent IFA Convention in Orlando I was serving as a reporter for Blue Mau Mau. I had the opportunity to interview F. Warren Ellish, president and CEO of Ellish Marketing Group and Senior Lecturer at Cornell University Johnson Graduate School of Management, conducted a workshop on the "Three Critical Steps to Positioning Your Franchise into a World-Class Brand" at this week's International Franchise Association annual gathering in Orlando. Click here to read the interview.

Posted on February 16, 2012 at 5:35 PM
| Comments (0)


Comments

Post a comment




Remember Me?

(you may use HTML tags for style)


Follow Franchise Know-How on Twitter



Recent Entries
Nathan Famous Reports Loss of $432,000 for 4th Quarter. Declines by 43 Franchises

Inside CEO Steve Easterbrook's Bold Strategy to Transform the Fast-Food Giant

IFA TO APPEAL IN UNITED STATES SUPREME COURT TO STOP SEATTLE'S DISCRIMINATION AGAINST FRANCHISES

McDonald's All-Day Breakfast Fuels Sales Growth

Tilted Kilt 'completely out of control,' Lawsuit says

Three Indicators of New Franchisor Success

Startup Franchises Don't be a Copycat Franchise

McDonald's NLRB Trial Posponed

Archives
Industry Information

Legal

Management

Marketing

Miscellaneous

News

Sales

 

Privacy | Disclaimer | Article Submission Guidelines

FranchiseKnowHow
PO Box 714
Stony Brook, NY 11790
631-246-5782
franchiseknowhow@gmail.com