Home | Buying a Franchise | Financing | Operations | Marketing | Legal Corner | Free Newsletter

 
 

Previous: Two Part Series on Non-Competes from the Franchise Lawyers Blog
Next: Is It a good Time to Buy a Franchise?


IFA Convention Interview with Franchise Brand Expert
Posted by

During the recent IFA Convention in Orlando I was serving as a reporter for Blue Mau Mau. I had the opportunity to interview F. Warren Ellish, president and CEO of Ellish Marketing Group and Senior Lecturer at Cornell University Johnson Graduate School of Management, conducted a workshop on the "Three Critical Steps to Positioning Your Franchise into a World-Class Brand" at this week's International Franchise Association annual gathering in Orlando. Click here to read the interview.

Posted on February 16, 2012 at 5:35 PM
| Comments (0)


Comments

Post a comment




Remember Me?

(you may use HTML tags for style)


Follow Franchise Know-How on Twitter



Recent Entries
Disability Lawsuits Against Small Businesses Soar

America's Most Elusive Military Hero Finally Gets His Due

U.K. Productivity Gap Vs. Other Major Economies Continues to Widen

Why Women Are Better Managers Than Men

Domino's Falls the Right Way, but FedEx Fails to Deliver

How To Be Efficient: Dan Ariely's 6 New Secrets To Managing Your Time

Franchisors Need to Manage Their Brokers

How a Lack of Transparency Can Destroy a Team

Archives
Industry Information

Legal

Management

Marketing

Miscellaneous

News

Sales

 

Privacy | Disclaimer | Article Submission Guidelines

FranchiseKnowHow
PO Box 714
Stony Brook, NY 11790
631-246-5782
franchiseknowhow@gmail.com