How are franchisors and franchisees using and benefiting from social media today? What's the ROI and what are the challenges? Learn the answers to these questions and a lot more. In addition, see a case study of two franchisors and learn what they have done and the results that they've achieved using social media.
Janet Attard is the founder and CEO of BusinessKnowHow.com, a small business website that reaches close to 4 million individuals a year. Janet has an extensive background in e-commerce, social media, and Internet marketing.
Ed Teixeira of FranchiseKnowHow.com has over 32 years of franchise industry experience and is a speaker and writer on various topics pertaining to franchisors and franchisees.
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